Accelerate hiring key talent to deliver care and exceed patient satisfaction.
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Build a talent pipeline that engages and drives your business forward.
See how diverse and global enterprises use iCIMS to employ millions, drive innovation and connect communities worldwide.
Learn how a beloved restaurant hires 40,000+ annually with a great candidate experience.
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Streamline your tech stack and take advantage of a better user experience and stronger data governance with ADP and iCIMS.
The combined power of iCIMS and Infor helps organizations strategically align their business and talent objectives.
Our award-winning partnership with Microsoft is grounded in a shared desire to transform the workplace and the hiring team experience.
Our partnership with Ultimate Kronos Group (UKG) supports the entire talent lifecycle by bringing frictionless recruiting solutions to UKG Pro Onboarding.
How an online mental health provider turned an unengaged talent pool into a hire-ready pipeline with marketing automation
With a move to a new applicant tracking system, Healios had a pre-existing database of unengaged candidates. The organization needed a solution to help refresh its pool of talent and identify which candidates were cold, warm and hire-ready.
Using iCIMS Marketing Automation to tailor communications with respect to role and interest, Healios ran two campaigns for separate talent pipelines.
Healios’ first campaign targeted tech and product candidates, while the second targeted clinical healthcare professionals. The two dedicated nurture campaigns encouraged candidates to learn more about Healios’ employer brand, update their details and indicate their readiness to apply for a new opportunity.
A key focus of Healios’ campaigns was to showcase the organization’s values, highlighting its caring ethos and innovative culture.
Throughout the two nurture campaigns, trackable links were used to understand which candidates were engaging with the organization’s employer brand. Using marketing automation, each candidate was assigned an engagement score based on their interaction which let the team at Healios know exactly which candidates were ready for a hiring conversation.
Healios now has a defined pipeline of in-demand talent. When the time comes to recruit, the team know exactly which candidates to reach out to.
Nurtures its database of 6,170 healthcare candidates
Engages its pool of 2,000 tech and product candidates
Knows which candidates are engaging with its employer brand and are ready for a hiring conversation